Jan 24, 2013
THEME: Point of View

2013 is a Growing, Global Conversation

As we settle into 2013, let’s take a moment to reflect on this past year and imagine the possibilities for the year ahead. What societal trends do you see coming? What predictions do you have?  Please join our global dialogue and tell us what #2013is to you.

Here at Perkins+Will, we envision an even healthier and happier 2013. Our recently launched modular classrooms are a modern, sustainable and non-toxic solution for students anywhere. And we’re especially proud of our design for a women and children’s wellness center in Kenya. In a world that grows more connected by the day, our ability to positively impact the lives of people everywhere increases exponentially. Along those lines, here is what #2013is to us:

#2013is renewal

At every scale, regeneration and renewal are becoming viable alternatives to replacement. Around the world, historic cities are being reinvigorated with smart upgrades that celebrate existing systems and local flavor. Tech and other forward-looking industries are embracing artful and innovative renovations of previously forgotten spaces. Progressive tenants (breweries and bike components manufacturers, to name a few) are enthusiastically championing regeneration, and are reaping multifaceted rewards from their creative reuse of materials and space.

#2013is bright

This year, we will all continue to leverage information to become smarter, better, and brighter. The extreme volume of data collected about seemingly everything is, fortunately, getting more useful – and able to be applied toward the betterment of ourselves, our families, and our communities. Our own offices are collecting data to improve lighting strategies and reduce energy consumption, and encourage other sustainable behavior.

#2013is do it yourself

In 2013, there will be increasingly widespread celebration of each of our individual capabilities to create. By using 3D printers, which are getting more sophisticated and accessible by the day, we can see our ideas and creations come to life. The “maker movement” has gained major traction, with events popping up everywhere. A parallel movement may be found in education, where student-directed learning in math, science, technology, and art is enabled with hands-on, collaborative project labs such as those in Coahulla Creek High School.

#2013is participation

In more and more industries, end users are becoming integral parts of the team, co-creating better products and spaces for work, play, learning, and living. In 2013, real-world feedback will be deeply incorporated into everything from office layouts to healthcare delivery systems. We have long believed that our clients (and our clients’ clients) should be true partners in our processes. Moving forward, designers and end users will become more collaborative than ever, resulting in all of us being empowered to make increasingly informed decisions about our health and other elements of our daily lives.

Join the global conversation

Blame it on our endless curiosity, but now we want to hear from you! Connect with us here in the comments section, or on Facebook, Twitter, and LinkedIn. We can’t wait to read about what you think #2013is!


  1. Ryan Quinlan Ryan Quinlan
    10:56 am on January 24, 2013 | Reply

    I really like the concept that #2013is BRIGHT – as someone who has to comb through so much data everyday, I think the big push for the new year is finding the adequate filters to make it useful for myself, my company and – without getting too cheesy – the world?

    From a personal standpoint, #2013is INTENTION.

  2. Amanda Mewborn
    11:08 am on January 24, 2013 | Reply

    The concept of #2013is PARTICIPATION is energizing for me. Imagine what WE can create in collaborating and sharing ideas.

    For me specifically, I think #2013is about RESULTS. I think this will be the year that healthcare fully embraces improvement (in efficiency, satisfaction, quality) to achieve RESULTS. I think methodologies, such as lean, will facilitate achievement of outstanding RESULTS. I read an article this morning titled “The Promise of Lean in Healthcare” and the opportunity we have to make an impact is very exciting (read more at http://www.mayoclinicproceedings.org/article/S0025-6196(12)00938-X/fulltext).

  3. Leslie Jenkins
    11:28 am on January 24, 2013 | Reply

    #2013is about finding time to plug in, then plug out. Technology improves our lives in so many ways – I still marvel that my phone is essentially a mini supercomputer. Inexpensive devices like Fitbit can help us monitor our activity, sleep, and eating habits seamlessly and in a fun way. But as we’re increasingly plugged in, I see a trend of shutting down. We need some hours each day to unplug, unwind, and disconnect. Connected to the maker movement in some ways, finding time to cook a meal, knit a sweater, or enjoy a conversation with friends without technology interrupting is becoming increasingly important – and relished.

  4. Gisela Garrett
    11:35 am on January 24, 2013 | Reply

    For me, 2012 was about major fluctuations – environmentally, socially, and economically. In 2013, we’re going to get a lot better at responding effectively to all this transition, but it will mean communicating much more effectively and relinquishing even more individual authorship. More than ever, we are in this together.

    Overall, my #2013is SHARED.

  5. Russell Perry
    11:13 am on January 25, 2013 | Reply

    2013 is TRANSPARENT. We honor Perkins + Will’s role in focussing attention on material chemistry/chemicals of concern and your contributions to the dialog on transparency/Health Product Declarations. Keep pushing.

  6. Tony McGuire
    11:14 am on January 25, 2013 | Reply

    You should recruit P&W ‘Alumni’ for this blog. The Chicago group gathers annually for lunch to continue relationships and to talk about the enjoyable times had during P&W engagements. It will bring history to your younger participants while also providing credits for past projects/accomplishments of the firm.

    • Ryan Quinlan Ryan Quinlan
      11:33 am on January 25, 2013 | Reply

      Nice idea, Tony! We’ll explore this for sure

  7. Paula Vaughan
    11:31 am on January 25, 2013 | Reply

    2013 is full of POSSIBILITIES. For working together, sharing knowledge, exploring opportunities and changing how we design. I’m looking forward to working with Rus Perry and many other leaders to make sure that good design is sustainable design.

  8. Brodie Stephens
    11:49 am on January 25, 2013 | Reply

    2013 is RESURGENT. From a glimmer, to a glow, to the sunrise. The quality of work, the diversity of opportunities, the vigor of pent-up demand, all of these things are the building blocks of a new day. What will you do to be resurgent? [rɪˈsɜːdʒənt] – “rising again, as to new life, vigour, etc.”

  9. Jon Penndorf Jon Penndorf
    11:50 am on January 25, 2013 | Reply

    #2013 is ENERGETIC. The amount of creativity and energy being put toward advancing design and sustainability is amazing.

  10. Nancy Lin
    11:55 am on January 25, 2013 | Reply

    #2013is RE-imagined. From adaptive re-use to urban re-vitalization to fiscal re-form, it’s about a reconsideration of what already exists and how it can be made better. We can no longer afford to do things tabula rasa — our challenge in 2013 is not to be generative, but to be RE-generative and RE-imagined.

  11. Patrick Yue
    12:17 pm on January 25, 2013 | Reply

    #2013is STREAMLINING. In short, finding an approach to make things more efficient, whether they be design elements, construction approach, documentation production, meeting strategies.

  12. Kimberly Dowdell
    12:29 pm on January 25, 2013 | Reply

    #2013is POWERFUL. This is the year to find your power and share it with the world to empower others.

  13. Chuck Saylor
    2:50 pm on January 25, 2013 | Reply

    2013 is “Simplify Together”. Our collective ability to particiate, engage, share, leverage for better is a strong and growing message. We can make a difference. We also need to “Balance”. Reflect, be inspired and find meaningful time to think.

  14. Rachael Dumas
    3:09 pm on January 25, 2013 | Reply

    Abraham Lincoln said, “I don’t think much of a man who is not wiser today than he was yesterday.” I could not agree more! My #2013is about LEARNING. I am going to make it a priority to learn something new every single day.

  15. David Varner
    5:41 am on January 26, 2013 | Reply

    2013 is also about CLARITY.

    As we move faster, more economically, and seek to integrate more diverse and numerous sets of design drivers and data, I think that our architectural contributions will need to synthesize and express beauty, health, energy, and social connection in ways that will be more tangible and legible to a wider audience. It’s not just about us.

  16. Fabio Jungstetd
    7:47 am on January 28, 2013 | Reply

    Hi everyone, greetings from Brazil!
    2013 is to brake borders, culturally and socially. It´s about learning and knowledge. Aiming for a more integrated group that shares information and sollutions easier and faster. We´re already a global network, so let´s take advantage of it.

    • Leslie Jenkins
      3:24 pm on February 6, 2013 | Reply

      Fabio, excelente resposta. Ansiosos para colaborar com você em 2013 e no futuro!

  17. Haley Russell
    8:37 am on January 28, 2013 | Reply

    For our commitment to social purpose, #2013is about COMMUNITY and making an impact on the world around us through the power of design.

  18. George Bandy Jr
    12:23 pm on January 28, 2013 | Reply

    2013 is about AUTHENTICITY, as we work individually and collectively toward a sustainable future we must continue to be creative, innovative and transparent while delivering a healthy and safe environment for “tomorrow’s child”. Our walk must demonstrate humility with dignity as we demonstrate our global presence with graceful sincerity. What exciting times!

  19. Stanton Stafford
    11:11 am on February 1, 2013 | Reply

    2013 is about OPERATIONS. I am excited about an 8-5 focused on collaborating with clients and colleagues to develop and implement operations-focused solutions that improve building system performance.

    2013 is about FAMILY. I am more excited about a 5-8 where I get to be a husband, father, son, brother, coach, volunteer and friend.

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